Translating

Translate AppStore and Google Play Descriptions (Strings)

To create a project for AppStore and Google Play descriptions, follow these steps:

  1. Create a project.

  2. Select CSV or Excel XLSX as the Main format.

  3. Select Apple AppStore Description or Google Play Description as the Main technology.

  4. Click Save.

    The project is created and includes the keys for the selected store type.

  5. Add required locales to the project.

When a project is created for store description, all necessary keys are created including the settings for the required max. length.

After the description for the apps is translated, download them as Excel or CSV files from copy them into iTunes Connect / Google Play Developer Console.

Create a Mobile App Project and Store Description in One Step

To create a mobile app project and store description, follow these steps:

  1. Create a project.

  2. Provide the Name of the mobile app project.

  3. Select Main format (iOS Localizable Strings or Android XML)

  4. Select iOS or Android as the Main technology.

  5. Select Create an additional project for the store description.

  6. Click Save.

    A project for the mobile app and a separate project for the store description are created.

Apple AppStore Descriptions

Key

Max. length

Description

name

255

The name of the app as it appears on the App Store.

description

4000

A description of the app, detailing features and functionality. It is used for the Apple Watch app.

keywords

100

One or more keywords that describe the app. Keywords make App Store search results more accurate. Separate keywords with a comma.

version_info

4000

Describe what's new in this version of the app, such as new features, improvements, and bug fixes.

marketing_url

255

An URL with marketing information about the app. This URL will be visible on the App Store.

Google Play Descriptions

Key

Max. length

Description

title

30

The title of the app as it will appear on the Google Play store.

full_description

255

A description of the app, detailing features and functionality.

short_description

80

A short description of the app.

recent_changes

500

Describe what's new in this version of the app, such as new features, improvements, and bug fixes.

website

255

The user-visible website for this app.

promo_video

255

The URL for a promotion video on youtube.

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